Liberation Bus Station
1.5 million passengers boarded from Liberation Station in 2015
Over 4 million passenger journeys made each year
Bus passenger figures rising year on year
Liberation Station is Jersey’s main bus terminal, situated at the Liberty Wharf complex in the centre of St Helier. The contemporary terminal provides modern facilities for passengers and acts as the central hub for bus journeys accessing all Jersey parishes.
The popularity of travelling by bus is on the rise due to convenience factors and growing concern for the environment. Liberation Station therefore provides the opportunity to advertise your message effectively to an ever-increasing captive audience.
Passengers at Liberation Station board the buses through one of 10 stands that run the length of the terminal’s rear wall. The stands present a large-scale format for advertising guaranteed to have a large impact on consumers. Another format available at the station that creates a lasting impression is the opportunity to brand the central columns that span the length of the terminal building. There are also numerous A1 poster sites placed perpendicularly to the stands, providing a prominent and cost effective method of advertising that is perfectly suited to short term campaigns and ideal for targeting passengers queuing to board the buses.
Copyright 2017 The Marketing Bureau Jersey Ltd